The Science of Intelligent Indulgence

The Sweet You Want. Reconsidered for the Life You Live.

ROHIT'S Mithai are Indian-inspired sweets rooted in burfi and reconsidered with protein, prebiotic fiber, almonds and no added sugar. Richly flavored. Deliberately portioned. Designed to make indulgence fit more easily into modern life.
Taste Intelligent Indulgence
more than sugar free

We Did Not Stop at Removing Sugar.

Sugar-free tells you only what is missing.

Intelligent Indulgence™ tells you what has been thoughtfully designed in: protein for substance, prebiotic fiber for body, almonds for richness and a deliberate portion that feels complete.

ROHIT'S is not traditional mithai with one ingredient substituted. It is a more considered kind of sweet.

Still About Pleasure

Fragrant flavors, a soft fudge-like bite and the beauty of something made to be shared.

No Added Sugar

0g of added sugar, without relying on refined sugar, honey, jaggery or agave.

More Substance

4g of protein and 2g of fiber in each carefully portioned piece.
THE SCIENCE OF ROHIT'S
We Did Not Stop at Removing Sugar.

60

Calories

4g

Protein

2g

Fiber

0g

Added Sugar

DISCOVER THE NEW MITHAI
INTELLIGENT INDULGENCE

The Comparison

We rebuilt the traditional sweet from first principles. See how our commitment to science and craft sets us apart from standard confections.
ROHIT'S
Chocolate Boxes
Turkish Delights
Traditional Burfis
Added Sugar
No Added Sugar
Refined Sugar
Sugar-heavy
Refined Sugar
Protein Content
4g per piece
1-2g
<1g
3-4g
Glycemic Impact
Low Impact
High Spike
High Spike
High Spike
Ingredients
Clean, functional
Processed
Sugar-heavy
Traditional
Calories
60
~150
~120
~180
SHOP ROHIT'S
Consumer Tested
100% Natural
Diabetic Friendly
INTELLIGENTLY FORMULATED

Every Ingredient Earns Its Place

Healthy Fats
For A Smooth Finish

Healthy Fats

Help carry flavor and create a luxurious mouthfeel without making the experience unnecessarily heavy.

Milk Protein
For Body & Substance

Milk Protein

Provides meaningful protein while helping create a creamy, satisfying texture.

Almond Flour
For Natural Richness

Almond Flour

Creates a softly nutty foundation that complements the Indian flavor profiles.

Prebiotic Fiber
For Structure & Balance

Prebiotic Fiber

Adds fiber and helps give each piece substance without relying on traditional quantities of sugar.

Balanced Sweetner Blend
Sweetness without Added Sugar

Balanced Sweetner Blend

A carefully calibrated blend creates sweetness while allowing saffron, cardamom, rose and nuts to remain expressive.

Patent-Pending Patent-Pending
Low-Glycemic Ingredients Low-Glycemic Ingredients
Science Backed Science Backed

Experts Notice the Formula. Customers Remember the Experience .

“It’s only 60 calories & has 4g of protein.”

Dr. Keshu Mahesh

“Gluten-free, 100% Keto, Low glycemic, low in calories & diabetic friendly.”

Dr. Anisha Jain - Physical Therapist

"Only a 7mg spike...and tastes great"

Pranav Mohan - Nutrition and Personal Trainer | 2x TEDx speaker

“Quality ingredients that don’t disrupt blood sugar.”

Dahna Chazin - Dietitian Nutritionist
Discover Rohit's Mithai