Have questions? We have answers.

Frequently Asked Questions

ROHIT’S began the day someone we love was told they couldn’t have sweets anymore.

FAQ

Contact Us

How can I contact customer support? +

Drop us a line at namaste@rohits.com

How can I become a ROHIT’S brand ambassador? +

Email us atnamaste@rohits.comusing the subject line BRAND AMBASSADOR. Please include your full name, mailing address, links to all of your social platforms with follower counts for each, and a sentence or two about why you’d like to represent ROHIT’S.

Ingredients and Nutrition

Many other mithai brands claim to be sugar-free. How is ROHIT’S different? +

Most "sugar-free" mithai still use sweeteners like dates, honey, coconut sugar, or jaggery—all of which spike blood sugar. ROHIT’S is truly different. We useallulose, a rare sugar that tastes like sugar but hasnear-zero calories,no glycemic impact, and is backed by science. Combined with high protein, fiber, and healthy fats, our recipe is designed tostabilize blood sugar, not just avoid added sugar. This isreal indulgence—reinvented for health.

Your calories per piece do not match per serving. Why? +

The FDA requires any food manufacturer to round calories up to the closest interval of 10. For integrity, we always round up our calories per serving on the labels, even though our burfi’s calorie count is often lower per piece.

Why don’t you use chickpea flour or rice flour in your products? +

One of our main goals at ROHIT’S is to develop products that have little to no impact on blood sugar levels. Chickpea and rice flour are full of carbohydrates, so instead, we use ingredients like almond flour because we want our mithai to be low-calorieandrich in protein and flavor. 

Is your mithai vegetarian? +

Yes! Because of the cultural and religious significance of mithai, all our products are strictly vegetarian.

Do you use artificial sweeteners? +

No! We only use natural sweeteners. You won’t find any synthetic ingredients or artificial sweeteners on our labels.

What is keto? +

Numerous studies have shown that the ketogenic diet significantly reduces carbohydrates while cutting out sugar helps prevent blood sugar from spiking, which has a positive effect on those with Type 2 diabetes.

Are your products keto-friendly? +

We love keto, and most of our products contain between 1-3 net carbs per serving, so they neatly fit under the 50-carbohydrate daily limit of many keto lifestyles.

How do you calculate net carbs? +

Yay! Math! 

Net carbs = carbs - fiber - sugar alcohols - allulose* 

(*allulose is a natural sugar alternative)

Does “sugar alcohol” mean that Rohit’s product contains alcohol? +

Glad you asked! Sugar alcohol does not contain ethanol (the critical ingredient in alcoholic beverages). It’s a bit of a food chemistry misnomer because the chemical makeup of sugar alcohol resembles the chemical makeup of ethanol. In short, no, ROHIT’S does not contain alcohol.

What are better-for-you products? +

Better-for-you (BFY) products are quite literally those that are better for your health. They are low in fat, salt, and/or sugar and high in fiber, protein, or vitamins. We think they taste better too.

Ordering, Shipping and Storage

Where do you ship? +

We ship to all 48 continental US states.

Is there a return policy? +

While we would be glad to replace anything that arrives in less-than-stellar condition, we do not offer refunds or returns for any other reasons.

If there are any problems with your products, please alert us to the situation by emailing namaste@rohits.com.

How is freshness maintained during shipping? +

Every box is shipped inthermal-insulated bubble wrap with an ice pack, so 5 days in transit arrives in peak condition. Freshness is our promise—luxury indulgence, reinvented.

How long does ROHIT’S stay fresh? +

Our mithai is designed to lastup to 4 months in the fridgewithout hardening or crystallizing like traditional sweets. No preservatives, no artificial shortcuts—just science, persistence, and patience perfected.

What’s the best way to enjoy ROHIT’S? +

You have two experiences in one box:

Straight from the fridge → firm with a satisfying bite.

Room temp (20 mins) → soft, crumbly, melt-in-your-mouth indulgence.

THE BEGINNING

My father reached for a piece of mithai after dinner. And I said: “No, Dad. Please don’t - it’ll spike your sugar.”

He didn't argue. He didn't plead. He just smiled faintly, nodded, and looked away. But something in him dimmed. And something in me broke.

Because how do you tell someone that a piece of their culture — a bite of joy — the flavour of memory — is now dangerous? How do you say "I love you" with your hands tied?

In Indian culture, mithai is not just food. It is the edible language of celebration and care. To be excluded from that gesture is a quiet removal from belonging.
My father reached for a piece of mithai after dinner. And I said: “No, Dad. Please don’t - it’ll spike your sugar.”

This is not health food pretending to be dessert. This is mithai, made with the intelligence it always deserved.

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